Web Design:

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization.

Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term “web design” is normally used to describe the design process relating to the front-end (client side) design of a website including writing markup.

Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating markup then they are also expected to be up to date with web accessibility guidelines. (Source: Wikipedia)

When people mention a web design, they are usually referring to the visual representation of their brand on the internet.  A website often serves as the central hub where customers can learn about you or your business.  Having an appealing web design is one important factor in your website’s success.  The web design should be suitable for your target customer audience.  A good web design also considers usability and how things flow on the site for a good user experience.